Analyze the political, social, economic and legal reality in which we live and develop our business, to know to what extent the decisions or initiatives of different public and private agents can influence our company.
Know the social movements and existing trends, the population reality and its characteristics, to radiograph the present situation and anticipate future changes.
Perform predictive analysis, evaluating the evolution of markets, society and economic, political and legal frameworks.
Contact and weave a network of agreements and complicities with people and companies that can give a boost to our business.
- Is it a good moment to open my business? Where and how? To launch a product or service? To make a business decision? What is the risk I assume?
- How will the decisions that are being made in the environment affect my company?
- How should I adapt my business to the current situation and the changes that are expected?
- Who are the people and organizations with whom I am interested in contacting and establishing links? What can they offer me? What can I offer?
- …..
What are we looking for?
1
Analyze the political, social, economic and legal reality, at the local, national or international level.
2
Evaluate the direct or indirect impact on the territory and the market of any public or private initiative.
3
Knowing the best time, and under what conditions, to launch a product or service, open a business or make a corporate decision.
4
Identify business opportunities, how we can influence the environment and how it influences our company.
5
Know the opinion leaders, the prescribers, influencers, the relevant people in the sector capable of boost our business, and establish synergies and complicities with them.
How do we do it?
Political studies
We combine the existing secondary data (documentary sources, official studies, opinion study centers, statistics institutes, cartography …) with primary information obtained through quantitative and qualitative methodology to obtain an understanding of the political reality.
Social studies
We combine the existing secondary data (documentary sources, official studies, opinion study centers, statistics institutes, cartography …) with primary information obtained through quantitative and qualitative methodology to obtain an understanding of the social reality.
Economic studies
We combine the existing secondary data (documentary sources, official studies, opinion study centers, statistics institutes, cartography …) with primary information obtained through quantitative and qualitative methodology to obtain an understanding of the economic reality.
Linkage with experts, opinion leaders and groups
We interview and request the opinion of experts, opinion leaders, prescriptors, industry leaders to know their points of view, assessments, advice…. We establish links with them, either through weaving complicities or through agreements between both parties.
What do we get?
1
Know the reality that surrounds us with all its variants. Know what the external conditions are and to what extent they will influence our business.
2
Detect business opportunities, market niches and new needs, based on an exhaustive knowledge of the current situation, trends and future movements.
3
To face and adapt to any political, social and economic change that affects our activity, anticipating consequences and developing strategies that make us emerge reinforced face the competitors and within the sector.
4
Mitigate the risks when implementing any business initiative, from the knowledge of the market and its actors.
5
Weave a network of agreements, complicities, synergies and collaborations with the main market players, whether opinion leaders, prescribers, influencers, industry leaders…